Blog Archives - Technical Content Marketing

March 17, 2023

Will ChatGPT Take Over Content Creation? A Case Study

Blog, Content Creation, Content Strategy, Technical Content Marketing
17 min read

ChatGPT has fundamentally changed the conversation around Content Creation. People view ChatGPT simultaneously as a saviour and a threat, with authors writing web content and students...

January 5, 2023

Developer Relations and Content — One Size Doesn’t Fit All

Blog, Content Creation, Content Strategy, Developer Relations
16 min read

Building a healthy partnership with developers is key to growing a successful business in today’s digital landscape. This is where developer relations (DevRel) come in. DevRel...

October 25, 2022

Countering The Curse of Knowledge in Technical Content

Blog, Content Creation, Content Strategy, Developer Marketing, Developer Relations
13 min read

Avoiding the Curse of Knowledge in Your Technical Content Sharing knowledge is easy. We can all write blogs, publish documentation, record podcasts, make videos, and create...

August 10, 2022

Can AI writing be used to create technical content?

Blog, Content Creation, Content Strategy, Developer Marketing, Developer Relations, Technical Content Marketing, Technical Writing
10 min read

AI text generation has made remarkable progress over the past five years. In the not-too-distant past, computer text generation relied on tools like Markov chains. They...

July 27, 2022

Best Examples of Developer-Focused SaaS Companies

Blog, Content Creation, Content Strategy, Developer Marketing, Technical Content Marketing, Uncategorized
14 min read

Learn why being developer-focused is important and learn from five successful SaaS companies to find out how they are keeping their developers happy. ...

July 17, 2022

The power shift: Developers as decision-makers and influencers

Blog, Content Creation, Content Strategy, Developer Marketing, Developer Relations
11 min read

Back in the before-fore times in an era long lost to history (you know, 5 years ago), the development landscape was very different. Back then, developers...

July 7, 2022

Blueprint: How to Start Creating Developer Education Courses

Blog, Content Creation, Content Strategy, Developer Marketing, Developer Relations
16 min read

Developer education is big business. We’ve shared why developer education matters, but in this article, let’s go a step further and dive into actionable steps you...

June 24, 2022

5 Reasons Your Technical Content Isn’t Engaging Developers

Blog, Content Creation, Content Strategy, Developer Marketing, Developer Relations, Technical Content Marketing
13 min read

Let’s be honest, no one wants to read boring content. Here are 5 reasons why your technical content might be falling short when it comes to...

June 7, 2022

Developer Education: Tips & Best Practices

Blog, Developer Marketing, Developer Relations
7 min read

Early on in my career, I got involved in an open-source project, and one of my main takeaways from being deeply immersed in open-source communities is...

May 25, 2022

Why You Should Care About Developer Education Programs: Key Takeaways from Developer Education on the Frontlines

Blog, Content Creation, Content Strategy, Developer Marketing, Developer Relations
9 min read

If you’re marketing software products to developers or technical audiences and are itching to build developer awareness and adoption for your product, let’s explore how developer...